Strategy & Expansion

Strategy & Expansion

The Company’s expansion strategy is developed with careful consideration of the cyclical nature of the global furniture industry, as well as the growth potential of the domestic market. Expansion initiatives are executed in a selective and phased manner to maintain a balance between growth and risk management.

Expansion efforts are primarily focused on strengthening existing distribution infrastructure and sales channels before entering new regions or market segments. This approach ensures operational readiness and efficient utilization of resources.

At the global level, evolving demand patterns and supply chain adjustments present significant opportunities for PT Oscar Mitra Sukses Sejahtera Tbk., supported by its operational flexibility and system readiness. In this context, Indonesia’s position as a key furniture industry base provides long-term growth opportunities that can be pursued in a measured and strategic manner.

Through a disciplined and adaptive expansion strategy, the Company aims to build sustainable growth while creating long-term value for shareholders and stakeholders.

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